This post is based on Mark Joyner’s talk “Business as Asymmetric Warfare” at Project Persuasion Goes Dark 3.0. “The supreme art of war is to subdue the enemy without fighting” – Sun Tzu Plucking away on a keyboard may not feel like an act of war. But one day a client will come along who’ll […]
Ever tried the “Columbo close”?
This post is based on Mark Joyner’s presentation “Trump Cards of Persuasion” at Project Persuasion Goes Dark 3.0. Ever tried the “Columbo Close”? This is where you’re reaching the end of your sales letter… your prospect is wavering… and you hit them with “Just one more thing”. A final killer benefit that obliterates their resistance. […]
How to Resurrect a Cold Email List
Got a list of subscribers you haven’t contacted in a while? Here’s how to re-engage in a way they’ll welcome and can generate sales at the end… Don’t send a grovelling email saying “sorry for not contacting”. March in with fanfare and ribbon tape like you’re Macho Man Randy Savage. Hit them with your best […]
Creating a Personal Brand that Crushes
This post is based on Mitch Miller’s presentation “Down the Rabbit Hole with Tai Lopez” at Project Persuasion Goes Dark 3.0. Want to know how to attract higher paying clients and lift your rates? You’ve got to boost your status. The good news is it’s never been easier to grow your personal brand and your […]
7 Mindset Hacks for Copywriting Success
[et_pb_section fb_built=”1″ _builder_version=”3.17.6″][et_pb_row _builder_version=”3.17.6″][et_pb_column type=”4_4″ _builder_version=”3.17.6″ parallax=”off” parallax_method=”on”][et_pb_image src=”https://copywriterscrucible.com/wp-content/uploads/2019/02/51652434_10157529084370260_2117152292602904576_o.jpg” align=”center” _builder_version=”3.17.6″ max_width=”70%”][/et_pb_image][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”3.17.6″][et_pb_column type=”4_4″ _builder_version=”3.17.6″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.17.6″]“Father of online marketing” Mark Joyner knows a thing or two about stress. During his time as a CIA agent spying on North Korea, he had to be aware of his surroundings every waking moment on edge. The […]
Easy Way to Get $5k Retainers
Google “[keyword] we hate spam as much as you do” to find newsletters related to your area of specialist knowledge. 2. Signup to their newsletter and see if their thank you page takes you to an affiliate offer 3. If not, send them an example of an advertorial you’ve written and explain how turning their […]
Mass Hallucination
[et_pb_section fb_built=”1″ _builder_version=”3.17.6″][et_pb_row _builder_version=”3.17.6″][et_pb_column type=”4_4″ _builder_version=”3.17.6″ parallax=”off” parallax_method=”on”][et_pb_image src=”https://copywriterscrucible.com/wp-content/uploads/2019/02/FB_IMG_1549881211102.jpg” _builder_version=”3.17.6″][/et_pb_image][et_pb_text _builder_version=”3.17.6″] I’m guy wearing the hat second from the right back row [/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”3.17.6″][et_pb_column type=”4_4″ _builder_version=”3.17.6″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.17.6″]Last weekend I attended Project Persuasion Goes Dark in Phuket. Over 3 days I was lucky enough to rub shoulders and grab quick chats with legendary marketer […]