It should be investing in persuasive, compelling, emotionally charged copy.
Graphics and web design may create the shop window. Yet it’s copy that does the selling when they walk in the door.
And it can’t be just words on a page.
Your copy has got to sell the sizzle not the steak. It’s got to takes readers by the hand and guide them on an emotionally interesting journey that gets them yelling “YES! I want that!” by the end.
This is what my copy can do for you.
My name’s Matt Ambrose and over the last 12 years I’ve helped solopreneurs, startups and global brands to grow their businesses with punchy, persuasive copy.
This includes millionaire marketers, like Jason Akatiff, Shaun Sheik and Mike Saif, natural health publishers, like Spark Health, Truegenics and NutriFrontier, and B2B tech brands, including Siemens, Micro Focus and Technicolor.
So whether you sell spark plugs or supplements, I can provide you with the words and the strategy for growing your customer base and profits with the power of compelling direct response copy.
Perhaps I can do the same for you?
“We auditioned five copywriters and Matt’s work was easily the best. Just as important is that his turnaround time for projects is quick and he is reliable. Our sales pages now look and read incredibly well and sales have improved because of it. We now outsource all of our copywriting to Matt on a regular basis and we couldn’t be happier” – Mike Saif, www.worldclasscoaching.com Learn more…
“Matt has worked on a number of projects for A4D, writing VSLs, advertorials and landing pages. This includes a VSL for the PowerChute golf training aid which, after some fine tuning, is on course to be a million dollar selling promotion.” – Jason Akatiff, A4D Learn more…
I’ve crafted direct response sales pages for millionaire internet marketers, supplement companies and even professional golfers. Whether you need a long form sales page, email sequence or VSL, I’ve got my finger on the button of what’s converting and will boost your conversions.
The majority of profits come from backend sales through email. I can help you maximize the lifetime value of every customer with strategically planned and crisply written upsell sequences. These can include Soap Opera Sequences, Sideways Sales Letters and Heroes Journeys that build familiarity, foster emotional bonds and the trust needed to get the sale.
Whether you need a 3 minute explainer video or a 60 minute documentary style VSL, I provide both copy and production for creating compelling videos that keep people engaged. I can also provide you with a strategy for harnessing YouTube to create a remarketing list of red hot buyers you can target at low cost.
The first step in a prospect’s journey to becoming a customer often starts with an advertorial. I’ve written advertorials for offers in finance, natural health, beauty and fitness, biz opp and practically any niche you can name.
Like many copywriters, my path into the madcap marketing world began after abandoning the suffocating corporate world to live by my wits and wordprocessor. I quit working for the man back in 2006.
For the first 8 or so years I focused on B2B tech, writing for tech giants (Siemens, Technicolor and Micro Focus) and global telecoms brands I’m not allowed to name.
Then in 2015 I decided to roll up my sleeves and put my copywriting abilities to the test by jumping into the trenches of direct response B2C. Read more
Get my step-by-step strategy for building a remarketing list using YouTube and then targeting hungry buyers at low cost
– How to target people actively trying to solve problems
– The secret to creating video ads people watch and respond to
– Little known way of retargeting video viewers in Google Display for half priced clicks from warmed up prospects
Have questions? See if they’re answered in my FAQ.
What to know who’s pulling the levers behind the curtain? Find out more about me.
Ready to get started?
Then get in touch with a few details about your project.
You can expect to hear back from me within 24 hours. I’ll either send you a questionnaire or we can discuss the details over Skype.
A proposal detailing my recommendations, projected results and a project estimate is then provided at no obligation: