VSL copywriting is a highly sought and highly paid skill. For this reason there’s no shortage of copywriters hanging out their shingle as a VSL copywriter. This can make the process of hiring a VSL writer who’s got the experience and talent to deliver results a challenging task.
The best way to start your process for hiring a VSL writer is to reach out to your network for recommendations. If anyone you know and trust can recommend someone they’ve worked with who delivered profitable results, this is the best way of eliminating a lot of the risk.
Alternatively, you could post in Facebook copywriting jobs boards and see who gets the most recommendations in the comments.
However, even after getting some recommendations, make sure they can provide examples of high converting VSLs they’ve written, have worked with high levels clients before and they’re able to provide ideas on how your product could be promoted.
Another way of identifying high level VSL writers is that they’re willing to provide multiple leads for you to test. As any experienced VSL writer knows that creating a high converting promotion is a marathon rather than a sprint. And the best results come from testing, refinement and testing again.