Posts Tagged "copywriting tips"

Big 3 Copywriter Traits to Go from Good to Great

In our line of work, there are no diplomas, certificates, or league tables to tell you when you’ve made the grade. There’s no board of examiners to say when you’ve progressed from competent to craftsman. Sure, praise from clients and

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Improving Website Conversion 6 – 9 Tried and Tested Changes that will Have a Big Impact on improving Your Website’s Conversion Rate

This is part 6 of an 8 part series on how to improve the conversion rate of your website using a new testing approach to web design, rather than the old way of guesswork and assumptions.  By now you’ve identified

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Struggling to write an opener for your sales letter? Try one of these…

Do you ever find yourself staring at a blank screen, with your head in your hands, desperately trying to think up the perfect line to open your sales letter with? The cursor hasn’t moved for the last 10 minutes and

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How to improve your copywriting’s conversion rate by writing for individuals, rather than groups

What do you think is the the most important element of your copywriting? The headline? The benefits? Or the product itself? Well, this was the topic of Eric Graham’s (aka The Conversion Doctor) recent video – ‘My #1 Conversion Boosting

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