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Posts Tagged "internet marketing"

Struggling to find work? Here’s how to promote your copywriting services to clients

I think we’re all getting bored of hearing how times are tight and marketing budgets are getting slashed, so I thought I’d offer some tips to on how to pitch copywriting services to clients. Even in brighter times, it’s always

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Why Customer Service is the New Marketing

[image courtesy of ansik] Whether it’s in customer reviews, blogs or forums, people are talking about products and influencing buying decisions. Blaring out sales messages merely antagonises skeptical prospects, who place their trust in the objective advice of their peers.

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Boost Your Sales with Customer Reviews

People might be ignoring overtly salesy marketing, but they still listen to each other. One of the most persuasive voices for selling your products can be your customers themselves. Whether you’re selling eBooks, renting skips or promoting your expertise, reviews

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10 Landing Page Copywriting Tips to Push Readers All the Way to the Checkout

If you’ve arrived here from Google looking for a landing page copywriter, you can read samples of landing pages and sales letters I’ve written here. Or email me (matt@copywriterscrucible.com) with details of your project for a free quote Sales pitch

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Guest appearance at Freelance Writing Jobs

This week I’ve guest posted over at Freelance Writing Jobs – The Internet’s #1 Freelance Writer Jobs Board. The topic won’t be new to regular Crucible readers, but I thought FWJ’s subscribers would appreciate a nudge towards promoting themselves as

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Is Your Copywriting Giving Enough Value?

In a world cynical of advertising and sales spiel, copywriting has to not only persuade but to build trust. An effective way of doing this is to be able to offer value in exchange for your reader’s time – where

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Want to attract higher paying clients? Offer them some luxuries.

(Image courtesy Betsssssy) Last month a group of US investors announced their plans to blow $200 million on a chain of 50 luxury movie theatres. Whilst this might sound mad to anybody in the business world, people always want to

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Why a Recession is Great News for Conversational Marketing

Whilst the storm clouds of an economic downturn are covering most in the business world with gloom, for some marketers it could be a storm with a bright silver lining. With no amount of hastily assembled ROI stats likely to

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