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Posts Tagged "engagement"

10 Sticky Website Copywriting Tips for Keeping Visitors Glued to Your Website

Brochure websites need to be consigned to a museum as relics of the internet’s evolutionary history. There I’ve said it. Websites, and the thinking behind them, has evolved a lot over the last few years. If you just want to

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Is Your Copywriting Giving Enough Value?

In a world cynical of advertising and sales spiel, copywriting has to not only persuade but to build trust. An effective way of doing this is to be able to offer value in exchange for your reader’s time – where

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Content Marketing. Who’s on board?

Whilst the economic outlook might be doom and gloom, the content marketing bandwagon is rolling at full speed. It’s filling up with enthusiastic new supporters at every stop, and gathering pace towards its destination in marketing boardrooms. The ideas I

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