If there’s one thing that stopped me progressing as a copywriter… If there’s one thing that stopped me improving my skills… It was this… Not getting FEEDBACK on my copy. Because even if you think your copy is perfect… Even if you think you’ve hit all the right emotions… Your science makes sense… And the […]
3 Secrets to High Converting Upsells
There are 3 secrets to writing upsells 7 figure business owners know about… That 5 figure business owners don’t. What to know what they are? Here you go… Longer upsells tend to convert better After people have spent 40 mins reading your sales letter… You may think it’s time to give them a break and […]
What a $100m Email Copywriter Told Me About Writing High Converting Emails
I was on a call last night with Ryan Saplan from Warrior Media. He’s made hundreds of millions writing emails for clients. Here’s what he told me… Track EVERYTHING. The only way to make smart decisions is to have accurate data, rather than based on feels. Don’t just hire copywriters to write one email. Hire […]
Tell a Story to Boost Conversions for E-com Pages
Facebook is awash with ads for supplements… And most of them are losing money hand over fist. But the supplement sellers could change that if they made ONE key change… A key change that transforms their supplement from a commodity… Into being part of a movement… And that’s to tell the supplement’s backstory. A story […]
5 Day Virtual Event on Using Quiz Funnels in 2022
Are your clients struggling with rocketing ad costs on Facebook? Blame Apple. Because since killing off cookies… Conversion rates on FB have plummeted… While ad costs have shot through the roof. The solution? Quiz funnels. Ryan Levesque’s Quiz Funnel methodology has been around for 7 years now… But it’s getting a new lease of life […]
How to Write “Clicker” Health Emails in 4 Steps
They may only be 200 words long. But writing “clicker” emails for health promos that get opened and clicked through is no mean feat. Luckily there’s a proven structure you can follow to maximize your chances of getting those revered clicks (hat tip Jerrod Harlon for developing and teaching this formula): Problem Start with the […]
How to Get Copywriting Clients – 4 Step “Non Spammy” Process
Knowing how to get copywriting clients. It’s one of the biggest struggles when starting out as a copywriter. And based on the number of emails I’ve been getting on this topic lately… Finding clients is something a LOT of copywriters are struggling with right now. The two main options many new starters pursue are: Competing […]
What Does a Copywriter Do – The Ultimate Guide On How to Get into Copywriting (2022)
What does a copywriter do? What does a copywriter do? It’s a question I get asked a lot when meeting new people, and even at business networking events. In a nutshell, a copywriter writes persuasive marketing communications for advertising, marketing campaigns and websites where the goal is to sell, rather than just inform or educate. […]
3 Things I Wish I’d Known Before Launching a Supplement Offer
It’s hard to believe… But work on my supplement offers is still in motion. If you’ve been subscribed for the last 12 months you’ll know that I’ve been working on launching my own supplement offers for the last year. And for 10 of those 12 months things didn’t go smoothly. Not at all. The good […]
I paid $13,500 to join a Facebook group. Here’s why
If you’d told me a week ago I’d willingly spend $13,500 to join a Facebook group I’d of told you “you’re outta your darn mind!” But then Copy Accelerator Live happened. Over two days I got blown away by the camaraderie… quality of the talks… and the overwhelming LOVE CA members had for their tribe. […]