Do you still write press releases for clients? If you have media contacts, it may be a worthwhile strategy. But just publishing press release in the hope they get read by the right people is about as effective as air dropping it as confetti in a force 12 gale. Here are four alternatives: 1. Buy a slot in an […]
SpheronVR’s Scanlight press release
Spheron is a German company that manufactures high-end digital HDR camera systems for use in crime scene investigations, security, fire and tactical training and computer generated graphics in movies. They approached us to write a press release to promote the launch of their new ‘Scanlight’: [custom_list style=”list-2″] The tone is gauged to appeal to a […]