These are exciting times for small businesses. The rush is on to find the best way of using the web to propel your product to a larger audience and reach the global marketplace. But before you start dreaming of exotic holidays and fast cars you have to first ensure you are already covering your own […]

It would appear that after getting a slap on the wrist, following some expensive lawsuits, Google and Yahoo are now finally doing something to try and combat click fraud. Whether these efforts will have any success, or be pursued with any conviction, remains to be seen. With estimates of fraud accounting for between 14% and […]

  Many businesses pay thousands to SEO specialists to get their websites to the top of Google and Yahoo. The only alternative has been to use a quick fix of pay-per-click advertising or paid directory submissions. Both short term, expensive solutions. Bloggers, for some time now, have been trumpeting the ‘organic’ SEO value of blogging and […]

For success in selling online you cannot rely merely on flashy graphics and amazing special offers. Web visibility is crucial so your customers can actually find you. Then you can start shouting about your two for one shoe sale or time share in Mogadishu. Google and Yahoo’s biggest asset is their ability to provide the […]

Shopping; it’s a pain isn’t it? You waste time sat in traffic. Fight to find an over charged parking space. Then trawl through the aisles just to buy a Shayne Ward CD and an electric toothbrush.  Perhaps that is why so many people are reaching for their mouse and shopping online. The spread of broadband, […]