It would appear that after getting a slap on the wrist, following some expensive lawsuits, Google and Yahoo are now finally doing something to try and combat click fraud. Whether these efforts will have any success, or be pursued with
Ã‚Â Many businessesÃ‚Â pay thousands to SEO specialists to get their websites to the top of Google and Yahoo. The only alternative has been to use a quick fix of pay-per-click advertising or paid directory submissions. Both short term, expensive solutions.
In one of my previous posts I mentioned how Dell computersÃ¢â‚¬â„¢ reputation was dented by bloggers criticising them for their poor customer service record. Dell have now taken their heads out of the sandÃ‚Â and started talking to their customers. DellÃ¢â‚¬â„¢s
Traditional marketers are already struggling, particularly in the UK, to adapt to the changes in how you sell your business online. They grew up using clever phrases and spin to sell products and services. Providing transparent information of value seems