In our marketing bubble, webinars have been the #1 way to sell high ticket items for years. Yet in most markets, their selling power is largely untapped. B2B folks seem convinced anyway. A B2B Content Marketing Trends survey placed webinars as the second most effective way to sell, after live events and ahead of videos, […]
Why VSLs are the Fastest Way to Build a Six Figure Business (SEO agencies hate me for sharing this advice)
If you’re happy spending thousands on SEO, social media marketing or ‘branding’ each month with very little to show for it, read no further. Because I’m about to reveal how six figure businesses can be built in weeks (or even days) without spending a cent on any of these methods. What I’m referring to is […]
7 Easy Tweaks to Turn a VSL Dud into a Sales Rocket
My VSL campaign last week bombed – and I know why… Facebook’s targeting is now second to none. You can test campaigns for as little as $5 a day and find customers with diamond cutting precision. BUT… that doesn’t mean they’re going to rush to download your report when they have no clue who you are. […]
We’re in the Video Copywriting and Production Business. That’s Right I Said ‘We’
[vc_row][vc_column width=”1/1″][vc_single_image image=”3005″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]After seeing the broken mess my website became on a mobile screen, I decided it was time for a revamp. Courtesy of themeforest.net, the www.copywriterscrucible.com is now ‘on trend’ in long form sales page format and categorically mobile friendly. I’ve also pulled the trigger in officially welcoming Danielle Auld (copywriter) and Mike […]
Video Copywriting Tips
If you’ve arrived here looking for a video copywriting service, please visit this page for more information. Have you created a video about your business yet? If not you might want to, because the video revolution is here. A recent Comscore Video Metric report found that last May 84.5 percent of the US internet audience […]