Easy Way to Get $5k Retainers

Google “[keyword] we hate spam as much as you do” to find newsletters related to your area of specialist knowledge. 2. Signup to their newsletter and see if their thank you page takes you to an affiliate offer 3. If

Read More

Mass Hallucination

I’m guy wearing the hat second from the right back row Last weekend I attended Project Persuasion Goes Dark in Phuket. Over 3 days I was lucky enough to rub shoulders and grab quick chats with legendary marketer Mark Joyner,
Read More

FTC Compliance Guidelines for Natural Health Supplements – Turn a Minefield into a Trust Tree

From the way Facebook is bashing down on supplement ad campaigns with its banhammer, like a frenzied game of whack-a-mole, it’s clear supplement ads have to be whiter than white to stay alive. No longer can you make unsubstantiated claims

Read More

Big 3 Copywriter Traits to Go from Good to Great

In our line of work, there are no diplomas, certificates, or league tables to tell you when you’ve made the grade. There’s no board of examiners to say when you’ve progressed from competent to craftsman. Sure, praise from clients and

Read More

My Advice to a Copywriter Starting from Zero

A couple of days ago I got a letter from an aspiring copywriter. I sent him an email back with advice on what to do when joining the game from square one. I thought it might be helpful for others

Read More

2 Pro Level Tactics for Busting the Feast/Famine Cycle in 2018

How did the freelancing life treat you this year? Get a steady flow of clients to keep amassing your cash pile, Scrooge McDuck stylee? Or find yourself scrambling for change on freelance bidding sites just to cover the rent? If

Read More
Direct response copywriter Matt Ambrose with John Carlton

Next Week Only – Free Live Training from John Carlton and Colin Chung

At Copy Chief Live 2017 You’ve heard of the legendary John Carlton, right? One of Gary Halbert’s original “road dogs” who’s known as the “most ripped off copywriter” on the planet? The brains behind the one legged golfer ad and
Read More

Onboarding Process for Copywriting Clients – Set the Ground Rules from Day One

When working with a new client it’s wise to set some ground rules. Outlining how you work will establish yourself as the adult in the room. It will also avoid mission creep and “just touching base” emails gobbling up your time.

Read More
VSL copywriter YouTube tactics

Copy Chief Radio Appearance – The YouTube Remarketing Generator

How much are you paying for clicks these days? A dollar? Two dollars? Even higher? How about your cost per lead? If you’re paying less than $3-5 you’re doing better than marketing heavyweights like Russel Brunson. The fact is that

Read More
Direct response copywriter Matt Ambrose with John Carlton

Copy Chief Live 2017 Takeaways

  Kevin Rogers – Copy Chief supremo and one of my mentors Living legend Mr John “One Legged Golfer” Carlton When was the last time you unshackled yourself from the desk and met fellow copywriters in the flesh? In my

Read More