This is part 6 of an 8 part series on how to improve the conversion rate of your website using a new testing approach to web design, rather than the old way of guesswork and assumptions. By now you’ve identified your website’s leaks, gained insights from your
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Do you ever find yourself staring at a blank screen, with your head in your hands, desperately trying to think up the perfect line to open your sales letter with? The cursor hasn’t moved for the last 10 minutes and continues to blink at you, taunting your
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What do you think is the the most important element of your copywriting? The headline? The benefits? Or the product itself? Well, this was the topic of Eric Graham’s (aka The Conversion Doctor) recent video – ‘My #1 Conversion Boosting Secret Revealed’ – and I don’t think
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Includes advice on writing headlines, how to structure a sales letter and how to make your copywriting punchy:
Includes advice on writing headlines, how to structure a sales letter and how to make your copywriting punchy:
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