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7 Tactics Drayton Bird Told Me that Most Marketers Don’t Know About

Tactic # 4 – Always have a caption below an image It’s unbelievable. But the sad reality is that a lot of marketers don’t study. They create campaigns based on intuition, creativity and hope, instead of studying classic ads from

7 Tactics Drayton Bird Told Me that Most Marketers Don’t Know About

Tactic # 4 – Always have a caption below an image It’s unbelievable. But the sad reality is that a lot of marketers don’t study. They create campaigns based on intuition, creativity and hope, instead of studying classic ads from

Will I See You at Drayton Bird’s Last Hurrah?

“Drayton Bird knows more about Direct Marketing than anyone in the world … His talks are highly instructive and hilariously funny” – David Ogilvy Drayton Bird is an original Mad Man. In a career spanning nearly six decades, Drayton Bird has