Livebookings, Europe’s largest online marketing and reservations service for the restaurant industry, asked me to help them run their blog with posts to offer restaurateurs marketing tips and to promote their brand:
- I research and suggest topics each month.
- The articles focus primarily on internet marketing, but also offer practical advice on topics like cookery classes, catering for the business crowd and sales psychology.
- The tone needs to be friendly to appeal to people working in the hospitality industry, and to explain topics in a clear, concise manner.
The blog has helped push their website to the first page of Google and receives regular comments, Tweets and social sharing, which all helps to enhance Livebookings image within the restaurant industry as a helpful brand.