Comments on: Is Your Copywriting Giving Enough Value?

By: Matt Ambrose

Matt Ambrose — Sat, 17 May 2008 21:33:29 +0000

Hi Anna,

Your Podcasts always provide me with inspiration for my posts, and teach me a few things too. Hopefully I’ve sent you a few more listeners.

Matt.

By: Anna Farmery

Anna Farmery — Fri, 16 May 2008 19:47:05 +0000

I love when the podcast inspires people, it is the best feedback to receive. The irony is that we don’t seem to “value” offering “value”!

By: Matt Ambrose

Matt Ambrose — Mon, 12 May 2008 17:55:24 +0000

Rebecca – thanks, glad you found it useful.

John – thanks for the back link. I agree that the best way to build relationships is being useful and having something of value to barter for attention. People can click away from your website faster than they can change the TV channel during the ad break.

By: John Hewitt

John Hewitt — Mon, 12 May 2008 14:02:16 +0000

Building trust is a difficult task, especially on the web. I see so many blogs that try to push their services in every entry, and it can be frustrating because I want the information not the sales pitch. If I come back to you because your content is good, sooner or later I will look around to see what services they offer. If I feel like the site is just trying to sell me something, I’ll move on.

By: 05/12/2008 Writing Jobs and Links : Writer’s Resource Center

05/12/2008 Writing Jobs and Links : Writer’s Resource Center — Mon, 12 May 2008 13:52:58 +0000

[...] Is Your Copywriting Giving Enough Value? [...]

By: Rebecca Smith

Rebecca Smith — Sat, 10 May 2008 15:28:33 +0000

Hey, Matt -

Thanks for the ‘valuable’ post. Building trust with clients is the sure-fire way to keep ‘em coming back for more.