Category Archive for "Services"

How to Find SEO Copywriting Topics that Delights Readers and Search Engine Spiders Alike

It’s not just about keywords anymore. Smart marketers and SEO copywriters have known for some time that focusing on keywords alone is a fool’s errand. There’s just as much, if not more, traffic to be gained from social media if

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What is the impact of Google Hummingbird on SEO Copywriting? Nothing we didn’t know already

It’s now been a few months since Google released its  Hummingbird update. While it affected a reported 90 percent of websites, in the main it’s been met with a sigh of relief. Those who’ve been following the rules of diligently

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Google Hummingbird? Who cares! Develop an SEO copywriting strategy for clients that always works

Hold tight folks because Google has just released another update. Affectionately named Hummingbird, it’s got the SEO community all a flutter with confusion reigning on what SEO tactics Google is targeting this time. Early signs are that its websites packed

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Are you an SEO copywriter? Maybe you should change your title to content strategist

SEO is changing fast. No longer is it a mystery only the technically minded can understand. The rules are clear: create a well built website and fill it with content people want to read and share. When combined with a

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Should copywriters be offering SEO services next year? Google certainly thinks so

At this time of year it’s always good to reflect on what went well and what didn’t in 2012. A new year is around the corner, which means a new opportunity to learn from this year’s mistakes and to step

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The Truth about SEO Copywriting – It’s about Customers, Not Keywords

There are few professions that can compete with the air of mystery that surrounds SEO. In fact, David Copperfield could learn a thing or two about misdirection and creating mystique from a chat with an SEO consultant. But things are

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