Dear Reader, As you know, I only post when I think I have something worth saying (rather than to feed Google’s spiders) and that’s not going to change. I’m not going to have time to write a proper post for you again this week (and probably not next week either). So instead you might be […]
Struggling to write an opener for your sales letter? Try one of these…
Do you ever find yourself staring at a blank screen, with your head in your hands, desperately trying to think up the perfect line to open your sales letter with? The cursor hasn’t moved for the last 10 minutes and continues to blink at you, taunting your lack of creativity. Sound familiar? Writing an opener […]